How is it that we support famous artists but rarely support local talent?
We witness someone attempting to make an impact, and we think, “they’ll never achieve that”. We judge the value of people’s crafts based on the amount of followers they have on social media. Instead of knocking their hustle, we should applaud them for taking that initial risk. Not many people are willing to venture out of their comfort zones and chase something they’re passionate about.
When is the last time you supported something local?
There are hundreds of businesses in our own neighborhoods who rely on locals in order to keep them afloat, but many of us would rather take our money else where. We blindly invest our money into businesses whose values don’t align with our own. The same goes with artists as well. We applaud established artists of all realms, but we don’t notice the ones who are working on their craft day in and day out simply trying to make a name for themselves. Do we not understand that these people need our support in order for them to achieve their dreams?
We need to change that.
Now, that’s not to say don’t buy anything that isn’t local, but from time to time go out and see what your community has to offer. It can be something as small as buying groceries from your local grocery shop. Although it cost a little more than the average large chain, know that the money they earn goes into something meaningful. As a society, we get so caught up in the idea that one person can’t make a change in a community, but if that one person provides something positive for one person then the events eventually trickle down to the next.
There are so many people out there who produce incredibly dope shit. Each one of those individuals starts from a simple idea they created then they bring it to life. The courage to do something creative and put it out for the world to see should be applauded because most of us aren’t willing to do that. We would much rather sit in a cubicle and earn a safe paycheck instead of chasing what we love the most—and that’s ok too. Not everyone is a risk taker, but at least support those who are.
For all you risk takers out there, keep working on your craft; whatever it is.
If you work consistently and diligently, people will eventually start to notice. Don’t rely on people’s approval or praise in order for you to keep grinding though. Work on your craft for you. Work on what you love because it brings you peace and joy. It gets lonely, and there will be days where you question what the fuck you’re doing, but use those moments to work harder. Don’t measure your success based on how many people support you, determine your success because you’re doing something you love. Not many people get to do that throughout their lives.
There’s always a way to make an impact no matter what role you play in society. Look around you and understand that people need our support. Go out and support your locals.
Here are a couple of locals artist in which I support: